Today, a woman has the same resource and scope to be in a topmost position just like her male counterpart. But most of the time, she let’s the opportunity go by to become a hands-on mom. These stay-at-home moms are turning out to be a new breed of entrepreneurs. Thanks to their experience and skills, many franchise opportunities, which are primarily home-based franchises, go out of their way to recruit them as franchisees. Women also love these franchise opportunities, as these businesses give them a chance to be their own boss while changing the diaper of their babies! Then there are also franchises that are part-time or allow the franchisees to grow at their own pace. These franchises are also ideal for stay-at-home moms. Now, let’s look into some categories that will do well for a hands-on mother.

Pet Care: Americans spend nearly $20 billion dollars per year on pet care. So, you can imagine how profitable these franchise business for sale offers are! For women, who are staying at home, the added attraction is that most of these concepts are home-based and will need one to two employees. Moreover, some concepts like Hydro Groom Mobile Pet Wash or Aussie Pet Mobile are mobile-van based and work near the client’s home. Hence, even if she is going out for her work, a stay-at-home mom can always schedule her job accordingly.

Direct Marketing: A very lucrative home based franchise offer comes from Our Town America. This direct mail service is targeted at people who are moving in a new area and provides them with necessary information of the new place. The concept is especially good for stay-at-home moms who have retired from active duty, as this franchise opportunity is often considered as a “military friendly franchisor”. RSVP Publications is also a good franchise concept from this category.

Senior Care: A very promising franchise category, here the management skills of the stay-at-home moms will come handy while dealing with employees and clients. Most of them like AmeriCare Alliance and HomeWatch CareGivers allow the franchisees to develop at their own speed. So, a new mother can spend less time in the beginning and as the child grows, devote more and more time to the business.

brandEXPANSION is the leading full-service franchise opportunity company. We maintain four websites—brandEXPANSION.com, FirstPrizeFranchise.com, brandexpansionhotpress.com and FranchiseUltraLounge.com—designed to help franchisors maximize their brand exposure and reach potential franchisees. Franchisees using these sites can gain more information about the franchise industry and more than 400 of the hottest concepts.

Tags: women entrepreneurs, home based business, starting a business